We build the company around the founder, from the board down to the operating system.
Amp it Up is a founding partner to a small number of early-stage AI software companies in trillion-dollar markets. We bring experience that changes outcomes, and operational machinery to make it all work.
What we do
The value of experience.
We drive what truly changes trajectory: the fundraise narrative, pivotal hires, and category-defining customer deals. We also build the machinery underneath it, run to a late-stage standard from day one.
How we work
In a word, deeply. From inside the leadership team.
Our Operating Partner runs Finance & Operations as part of the company’s leadership team.
What we look for
The next AiU company.
Inception stage, pre or early revenue, AI-driven software. Founders who operated in the domain and want a partner, not a vendor. One new company per year.
The AiU OS
Our homegrown operational toolkit. Documented processes provide a source of truth, automation handles most of it, and humans take action and make decisions where needed.
Foundational systems
Where a company’s unique growth formula is derived, validated and sharpened.
AI that bends the cost curve on employer-sponsored healthcare.
AI creative and media optimization for enterprise brands.